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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

In pursuit of an effective B2B digital marketing strategy in an emerging market
Valter Afonso Vieira, Marcos Inácio Severo de Almeida, Raj Agnihotri, et al.
Journal of the Academy of Marketing Science (2019) Vol. 47, Iss. 6, pp. 1085-1108
Closed Access | Times Cited: 158

Showing 26-50 of 158 citing articles:

Enjoy to read and enjoy to shop: An investigation on the impact of product information presentation on purchase intention in digital content marketing
Liu Fan, Yawei Wang, Jian Mou
Journal of Retailing and Consumer Services (2023) Vol. 76, pp. 103594-103594
Closed Access | Times Cited: 18
How and when does digitalization influence export performance? A meta-analysis of its consequences and contingencies
Y.‐G. Dong, Xinming He, Markus Blut
International Marketing Review (2024) Vol. 41, Iss. 6, pp. 1388-1413
Open Access | Times Cited: 7
Relational exchanges in the sales domain: A review and research agenda through the lens of commitment-trust theory of relationship marketing
Vishag Badrinarayanan, Indu Ramachandran
Journal of Business Research (2024) Vol. 177, pp. 114644-114644
Closed Access | Times Cited: 6
Can buzzing bring business? Social interactions, network centrality and sales performance: An empirical study on business-to-business communities
Yin Zhang⋆, Baozhou Lu, Haidong Zheng
Journal of Business Research (2020) Vol. 112, pp. 170-189
Closed Access | Times Cited: 49
Acquiring customers through online marketplaces? The effect of marketplace sales on sales in a retailer's own channels
Erik Maier, Jaap E. Wieringa
International Journal of Research in Marketing (2020) Vol. 38, Iss. 2, pp. 311-328
Open Access | Times Cited: 46
New vistas for marketing strategy: digital, data-rich, and developing market (D3) environments
Shrihari Sridhar, Eric Fang
Journal of the Academy of Marketing Science (2019) Vol. 47, Iss. 6, pp. 977-985
Open Access | Times Cited: 45
The triggers and consequences of digital sales: a systematic literature review
Heiko Fischer, Sven Seidenstricker, Jens Poeppelbuss
Journal of Personal Selling and Sales Management (2022) Vol. 43, Iss. 1, pp. 5-23
Closed Access | Times Cited: 26
The role of cool versus warm colors in B2B versus B2C firm-generated content for boosting positive eWOM
Junbum Kwon, Ka Wing Chan, William Gu, et al.
Industrial Marketing Management (2022) Vol. 104, pp. 212-225
Open Access | Times Cited: 24
The Study on Digital Marketing Influences on Sales for B2B Start-Ups in South Asia
Iqbal Thonse Hawaldar, Mithun S. Ullal, Adel Sarea, et al.
Journal of Open Innovation Technology Market and Complexity (2022) Vol. 8, Iss. 1, pp. 23-23
Open Access | Times Cited: 23
Examining the formation of entrepreneurial resources in emerging market international new ventures
Dominic Buccieri, Rajshekhar G. Javalgi, Andrew Gross
Industrial Marketing Management (2022) Vol. 103, pp. 1-12
Open Access | Times Cited: 23
Examining the influence of social media eWOM on consumers’ purchase intentions of commercialised indigenous fruits (IFs) products in FMCGs retailers
Brighton Nyagadza, Gideon Mazuruse, Kennedy Simango, et al.
Sustainable Technology and Entrepreneurship (2023) Vol. 2, Iss. 3, pp. 100040-100040
Open Access | Times Cited: 16
Impression management and leadership in failing or failed business-to-business firms during and post-COVID-19: Empirical insights from Africa
Obinna Alo, Imran Ali, Nadia Zahoor, et al.
Industrial Marketing Management (2023) Vol. 113, pp. 1-13
Open Access | Times Cited: 14
Unraveling the influence of product advertising on consumer buying interest: exploring product knowledge, product quality, and mediation effects
Bakti Setyadi, Sulaiman Helmi, Adi Santoso
Cogent Business & Management (2024) Vol. 11, Iss. 1
Open Access | Times Cited: 5
Design and Implementation of Digital Education Resources Blockchain-Based Authentication System
Tri Wahyuningsih, Gunawan Gunawan, Fitra Putri Oganda, et al.
Blockchain Frontier Technology (2021) Vol. 1, Iss. 01, pp. 74-86
Open Access | Times Cited: 27
Implications of Digital Marketing Strategy The Competitive Advantages of Small Businesses in Indonesia
Katoyusyi Kano, Lee Kyung Choi, Bob subhan Riza, et al.
Startupreneur Business Digital (SABDA Journal) (2022) Vol. 1, Iss. 1, pp. 44-62
Open Access | Times Cited: 21
Customer Satisfaction Mediates the Influence of Service Quality on Customer Loyalty in Islamic Banks
Bakti Setyadi, Sulaiman Helmi, Syed Mohamad
International Journal of Islamic Business and Economics (IJIBEC) (2023) Vol. 7, Iss. 1, pp. 25-36
Open Access | Times Cited: 11
A Practical Guide to Endogeneity Correction Using Copulas
Yi Qian, Anthony Koschmann, Hui Xie
(2024)
Open Access | Times Cited: 4
Bibliometric insights into the evolution of digital marketing trends
Nguyễn Minh Sáng
Innovative Marketing (2024) Vol. 20, Iss. 2, pp. 1-14
Open Access | Times Cited: 4
Media sentiments and firm’s sales growth: the moderating role of offering characteristics
Shekhar Misra, Kiran Pedada, Lee Ben, et al.
European Journal of Marketing (2025)
Closed Access
Transforming business-to-business marketing from tradition to digitalization: a taxonomic review of current trends, methodologies and future paths
Shashi Shashi, Myriam Ertz, Roberto Cerchione, et al.
Journal of Business and Industrial Marketing (2025)
Closed Access
Positioning of Mosque Tourism Through Digitalization: A Case Study of Masjid Sri Sendayan Negeri Sembilan Malaysia
A. A. Mohammad, Nazatul Aqilah Sutrisno, Tuan Sarifah Aini Syed Ahmad, et al.
Information Management and Business Review (2025) Vol. 17, Iss. 1(I), pp. 359-370
Closed Access
Examining the impact of advertising, firm-generated content, and user-generated content on customers’ propensity to buy food online
Sudharshini Vasan, Akshat Aditya Rao, Nimit Gupta
Future Business Journal (2025) Vol. 11, Iss. 1
Open Access
Digital Channels and User Engagement: A Conceptual Framework for Enhancing Brand Visibility and Revenue
Swetalina Mishra, Girija Nandini, Pramod Kumar Patjoshi, et al.
Emerald Publishing Limited eBooks (2025), pp. 159-174
Closed Access
Creating, Metavoicing, and Propagating: A Road Map for Understanding User Roles in Computational Advertising
Yuping Liu–Thompkins, Ewa Masłowska, Yuqing Ren, et al.
Journal of Advertising (2020) Vol. 49, Iss. 4, pp. 394-410
Open Access | Times Cited: 32
The strategic role of social media in business-to-business contexts
Catherine Pardo, Margherita Pagani, Jean Savinien
Industrial Marketing Management (2021) Vol. 101, pp. 82-97
Closed Access | Times Cited: 26

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