
OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
Effective messaging strategies to increase brand love for sociopolitical activist brands
Fayez Ahmad, Francisco Guzmán, Blair Kidwell
Journal of Business Research (2022) Vol. 151, pp. 609-622
Closed Access | Times Cited: 42
Fayez Ahmad, Francisco Guzmán, Blair Kidwell
Journal of Business Research (2022) Vol. 151, pp. 609-622
Closed Access | Times Cited: 42
Showing 26-50 of 42 citing articles:
Theorizing issue-driven public attention and expectations in audience responses to corporate sociopolitical activism: A mixed-method analysis
Jiun-Yi Tsai, Shupei Yuan, Ioana A. Coman
Public Relations Review (2023) Vol. 49, Iss. 4, pp. 102353-102353
Closed Access | Times Cited: 7
Jiun-Yi Tsai, Shupei Yuan, Ioana A. Coman
Public Relations Review (2023) Vol. 49, Iss. 4, pp. 102353-102353
Closed Access | Times Cited: 7
EXPRESS: Finding the Right Voice: How CEO Communication on the Russia-Ukraine War Drives Public Engagement and Digital Activism
Kedma Hamelberg, Ko de Ruyter, Willemijn van Dolen, et al.
Journal of Public Policy & Marketing (2024)
Open Access | Times Cited: 2
Kedma Hamelberg, Ko de Ruyter, Willemijn van Dolen, et al.
Journal of Public Policy & Marketing (2024)
Open Access | Times Cited: 2
Brand-Activistic Videos on YouTube: The Effectiveness of Character Facial Emotions and LGBTQ Focus on Popularity
Johnson Clement Madathil, M. Nithya, Muhammed Niyas
Journal of Current Issues & Research in Advertising (2024) Vol. 45, Iss. 4, pp. 423-440
Open Access | Times Cited: 2
Johnson Clement Madathil, M. Nithya, Muhammed Niyas
Journal of Current Issues & Research in Advertising (2024) Vol. 45, Iss. 4, pp. 423-440
Open Access | Times Cited: 2
Divided Responses to Corporate Social Advocacy: Explicating the Roles of Hope and Perceived Authenticity in Shaping Online Engagement, Word of Mouth, and Purchasing Intention
Juan Liu, Tianjiao Wang
International Journal of Strategic Communication (2024) Vol. 18, Iss. 5, pp. 469-489
Closed Access | Times Cited: 2
Juan Liu, Tianjiao Wang
International Journal of Strategic Communication (2024) Vol. 18, Iss. 5, pp. 469-489
Closed Access | Times Cited: 2
Power from words: The influence of brand activism message framing on consumer purchase intention
Shengcheng Xie, Haiying Wei, Siyun Chen
Psychology and Marketing (2024) Vol. 41, Iss. 11, pp. 2625-2644
Closed Access | Times Cited: 2
Shengcheng Xie, Haiying Wei, Siyun Chen
Psychology and Marketing (2024) Vol. 41, Iss. 11, pp. 2625-2644
Closed Access | Times Cited: 2
Stop business with Russia! Exploring the representation and perceived authenticity of corporate activism in response to Russia-Ukraine war
Mario D’Arco, Vittoria Marino, Riccardo Resciniti
Italian Journal of Marketing (2023) Vol. 2024, Iss. 1, pp. 55-76
Closed Access | Times Cited: 6
Mario D’Arco, Vittoria Marino, Riccardo Resciniti
Italian Journal of Marketing (2023) Vol. 2024, Iss. 1, pp. 55-76
Closed Access | Times Cited: 6
How persuasive is woke brand communication on social media? Evidence from a consumer engagement analysis on Facebook
Federico Mangiò, Giuseppe Pedeliento, Daniela Andreini, et al.
Journal of Brand Management (2023) Vol. 31, Iss. 4, pp. 345-381
Closed Access | Times Cited: 4
Federico Mangiò, Giuseppe Pedeliento, Daniela Andreini, et al.
Journal of Brand Management (2023) Vol. 31, Iss. 4, pp. 345-381
Closed Access | Times Cited: 4
Where does brand activism authenticity stand in a divisive marketplace? New challenges and future research directions
Lin Zhao, Alexis Yim, Annie Peng Cui
The Journal of Marketing Theory and Practice (2024), pp. 1-10
Closed Access | Times Cited: 1
Lin Zhao, Alexis Yim, Annie Peng Cui
The Journal of Marketing Theory and Practice (2024), pp. 1-10
Closed Access | Times Cited: 1
Brand activism in a polarizing world: the roles of cause controversy and consumption goal
Lin Zhao, Annie Peng Cui, Shuili Du
Journal of Product & Brand Management (2024)
Closed Access | Times Cited: 1
Lin Zhao, Annie Peng Cui, Shuili Du
Journal of Product & Brand Management (2024)
Closed Access | Times Cited: 1
What drives business-to-business brands to be conscientious?
Francisco Guzmán, Fayez Ahmad, Ross W. Johnson
Journal of Product & Brand Management (2023) Vol. 33, Iss. 1, pp. 138-161
Closed Access | Times Cited: 2
Francisco Guzmán, Fayez Ahmad, Ross W. Johnson
Journal of Product & Brand Management (2023) Vol. 33, Iss. 1, pp. 138-161
Closed Access | Times Cited: 2
A Review
Anisha Gugale, Anindita Majumdar
Advances in marketing, customer relationship management, and e-services book series (2024), pp. 170-191
Closed Access
Anisha Gugale, Anindita Majumdar
Advances in marketing, customer relationship management, and e-services book series (2024), pp. 170-191
Closed Access
The Three Musketeers? The Roles of Authenticity, Justice, and Empathy in Consumer Responses to Brand-Issue Incongruence
Serwaa Karikari, Michael Callow, Xingxing Zu
Journal of the Association for Consumer Research (2024) Vol. 9, Iss. 4, pp. 403-414
Closed Access
Serwaa Karikari, Michael Callow, Xingxing Zu
Journal of the Association for Consumer Research (2024) Vol. 9, Iss. 4, pp. 403-414
Closed Access
Brand purpose: a literature review and BEING implementation framework
Cassandra France, Claudia Gonzalez-Arcos, Anne-Maree O’Rourke, et al.
Journal of Product & Brand Management (2024)
Closed Access
Cassandra France, Claudia Gonzalez-Arcos, Anne-Maree O’Rourke, et al.
Journal of Product & Brand Management (2024)
Closed Access
Actions speak louder than words: Brand activism effort effect on brand outcomes
Johnson Clement Madathil, Nithya Murugan
Journal of Marketing Communications (2024), pp. 1-26
Closed Access
Johnson Clement Madathil, Nithya Murugan
Journal of Marketing Communications (2024), pp. 1-26
Closed Access
Influencer Activism: Insights for Effective Partnership With Brands and Organizations
Mario D’Arco, Generoso Branca, Vittoria Marino, et al.
Psychology and Marketing (2024)
Closed Access
Mario D’Arco, Generoso Branca, Vittoria Marino, et al.
Psychology and Marketing (2024)
Closed Access
Exploring the moderating role of ethics position between community commitment and oppositional loyalty in Huawei's brand communities
Guo Cheng, Wenjie Li, Dongyang Si, et al.
Journal of Retailing and Consumer Services (2024) Vol. 84, pp. 104212-104212
Closed Access
Guo Cheng, Wenjie Li, Dongyang Si, et al.
Journal of Retailing and Consumer Services (2024) Vol. 84, pp. 104212-104212
Closed Access
Navigating the Digital Landscape: Evaluating the Impacts of Digital IMC on Building and Maintaining Destination Brand Equity
Meng Qi, Zulhamri Abdullah, Saiful Nujaimi Abdul Rahman
Sustainability (2024) Vol. 16, Iss. 20, pp. 8914-8914
Open Access
Meng Qi, Zulhamri Abdullah, Saiful Nujaimi Abdul Rahman
Sustainability (2024) Vol. 16, Iss. 20, pp. 8914-8914
Open Access
Social activism of brands in the age of artificial intelligence (AI)
Tatiana Leporis, Lucia Spálová
Deleted Journal (2023), pp. 298-311
Open Access
Tatiana Leporis, Lucia Spálová
Deleted Journal (2023), pp. 298-311
Open Access