Open Access Helper

OpenAlex Citation Counts

OpenAlex Citations Logo

OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

A strategic framework for artificial intelligence in marketing
Ming‐Hui Huang, Roland T. Rust
Journal of the Academy of Marketing Science (2020) Vol. 49, Iss. 1, pp. 30-50
Open Access | Times Cited: 858

Showing 1-25 of 858 citing articles:

Metaverse marketing: How the metaverse will shape the future of consumer research and practice
Yogesh K. Dwivedi, Laurie Hughes, Yichuan Wang, et al.
Psychology and Marketing (2022) Vol. 40, Iss. 4, pp. 750-776
Open Access | Times Cited: 526
Artificial intelligence (AI) applications for marketing: A literature-based study
Abid Haleem, Mohd Javaid, Mohammad Asim Qadri, et al.
International Journal of Intelligent Networks (2022) Vol. 3, pp. 119-132
Open Access | Times Cited: 494
Artificial intelligence in marketing: Systematic review and future research direction
Sanjeev Verma, Rohit Sharma, Subhamay Deb, et al.
International Journal of Information Management Data Insights (2021) Vol. 1, Iss. 1, pp. 100002-100002
Open Access | Times Cited: 483
AI in marketing, consumer research and psychology: A systematic literature review and research agenda
Marcello M. Mariani, Rodrigo Perez‐Vega, Jochen Wirtz
Psychology and Marketing (2021) Vol. 39, Iss. 4, pp. 755-776
Open Access | Times Cited: 340
What influences algorithmic decision-making? A systematic literature review on algorithm aversion
Hasan Mahmud, A.K.M. Najmul Islam, Syed Ishtiaque Ahmed, et al.
Technological Forecasting and Social Change (2021) Vol. 175, pp. 121390-121390
Open Access | Times Cited: 290
Artificial intelligence in marketing: A systematic literature review
Srikrishna Chintalapati, Shivendra Kumar Pandey
International Journal of Market Research (2021) Vol. 64, Iss. 1, pp. 38-68
Closed Access | Times Cited: 251
Social interactions in the metaverse: Framework, initial evidence, and research roadmap
Thorsten Hennig‐Thurau, Dorothea Nilusha Aliman, Alina Marie Herting, et al.
Journal of the Academy of Marketing Science (2022) Vol. 51, Iss. 4, pp. 889-913
Open Access | Times Cited: 235
A Framework for Collaborative Artificial Intelligence in Marketing
Ming‐Hui Huang, Roland T. Rust
Journal of Retailing (2021) Vol. 98, Iss. 2, pp. 209-223
Closed Access | Times Cited: 232
Artificial intelligence in innovation research: A systematic review, conceptual framework, and future research directions
Marcello M. Mariani, Isa Machado, Vittoria Magrelli, et al.
Technovation (2022) Vol. 122, pp. 102623-102623
Open Access | Times Cited: 225
Artificial Intelligence and Business Strategy towards Digital Transformation: A Research Agenda
Fotis Kitsios, Maria Kamariotou
Sustainability (2021) Vol. 13, Iss. 4, pp. 2025-2025
Open Access | Times Cited: 209
Investigating the Influence of Artificial Intelligence on Business Value in the Digital Era of Strategy: A Literature Review
Nikolaos-Alexandros Perifanis, Fotis Kitsios
Information (2023) Vol. 14, Iss. 2, pp. 85-85
Open Access | Times Cited: 200
Leveraging Artificial Intelligence in Marketing for Social Good—An Ethical Perspective
Erik Hermann
Journal of Business Ethics (2021) Vol. 179, Iss. 1, pp. 43-61
Open Access | Times Cited: 191
Generative artificial intelligence in marketing: Applications, opportunities, challenges, and research agenda
Nir Kshetri, Yogesh K. Dwivedi, Thomas H. Davenport, et al.
International Journal of Information Management (2023) Vol. 75, pp. 102716-102716
Open Access | Times Cited: 153
Artificial intelligence’s impact on hospitality and tourism marketing: exploring key themes and addressing challenges
Jacques Bulchand‐Gidumal, Eduardo William Secin, Peter O’Connor, et al.
Current Issues in Tourism (2023) Vol. 27, Iss. 14, pp. 2345-2362
Open Access | Times Cited: 145
How to Bell the Cat? A Theoretical Review of Generative Artificial Intelligence towards Digital Disruption in All Walks of Life
Subhra Rani Mondal, Subhankar Das, Vasiliki Vrana
Technologies (2023) Vol. 11, Iss. 2, pp. 44-44
Open Access | Times Cited: 137
The Fifth Industrial Revolution: How Harmonious Human–Machine Collaboration is Triggering a Retail and Service [R]evolution
Stephanie Noble, Martin Mende, Dhruv Grewal, et al.
Journal of Retailing (2022) Vol. 98, Iss. 2, pp. 199-208
Open Access | Times Cited: 135
“Baby, you can drive my car”: Psychological antecedents that drive consumers’ adoption of AI-powered autonomous vehicles
Lars Meyer‐Waarden, Julien Cloarec
Technovation (2021) Vol. 109, pp. 102348-102348
Open Access | Times Cited: 128
Robots do not judge: service robots can alleviate embarrassment in service encounters
Jana Holthöwer, Jenny van Doorn
Journal of the Academy of Marketing Science (2022) Vol. 51, Iss. 4, pp. 767-784
Open Access | Times Cited: 127
Overcoming the pitfalls and perils of algorithms: A classification of machine learning biases and mitigation methods
Benjamin van Giffen, Dennis Herhausen, Tobias Fahse
Journal of Business Research (2022) Vol. 144, pp. 93-106
Open Access | Times Cited: 126
Development and Transformation in Digital Marketing and Branding with Artificial Intelligence and Digital Technologies Dynamics in the Metaverse Universe
Kemal Gökhan NALBANT, Sevgi Aydın
Journal of Metaverse (2022) Vol. 3, Iss. 1, pp. 9-18
Open Access | Times Cited: 126
Investigating the double-edged sword effect of AI awareness on employee's service innovative behavior
Xuedong Liang, Gengxuan Guo, Lingli Shu, et al.
Tourism Management (2022) Vol. 92, pp. 104564-104564
Closed Access | Times Cited: 124
Generative artificial intelligence (ChatGPT): Implications for management educators
Vanessa Ratten, Paul Jones
The International Journal of Management Education (2023) Vol. 21, Iss. 3, pp. 100857-100857
Open Access | Times Cited: 123
Patients’ Perceptions Toward Human–Artificial Intelligence Interaction in Health Care: Experimental Study
Pouyan Esmaeilzadeh, Tala Mirzaei, Spurthy Dharanikota
Journal of Medical Internet Research (2021) Vol. 23, Iss. 11, pp. e25856-e25856
Open Access | Times Cited: 119
How can we manage biases in artificial intelligence systems – A systematic literature review
P. S. Varsha
International Journal of Information Management Data Insights (2023) Vol. 3, Iss. 1, pp. 100165-100165
Open Access | Times Cited: 116
AI Technology and Online Purchase Intention: Structural Equation Model Based on Perceived Value
Jiwang Yin, Xiaodong Qiu
Sustainability (2021) Vol. 13, Iss. 10, pp. 5671-5671
Open Access | Times Cited: 114
Page 1 - Next Page

Scroll to top