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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Using augmented reality to reduce cognitive dissonance and increase purchase intention
Sergio Barta, Raquel Gurrea, Carlos Flavián
Computers in Human Behavior (2022) Vol. 140, pp. 107564-107564
Open Access | Times Cited: 82

Showing 1-25 of 82 citing articles:

Context in augmented reality marketing: Does the place of use matter?
S. Au, Philipp A. Rauschnabel, Reto Felix, et al.
Psychology and Marketing (2023) Vol. 40, Iss. 11, pp. 2447-2463
Open Access | Times Cited: 40
Understanding continuance intention of artificial intelligence (AI)-enabled mobile banking applications: an extension of AI characteristics to an expectation confirmation model
Jung-Chieh Lee, Yuyin Tang, Siqi Jiang
Humanities and Social Sciences Communications (2023) Vol. 10, Iss. 1
Open Access | Times Cited: 39
From virtual to reality: The power of augmented reality in triggering impulsive purchases
Wen-Chin Hsu, Mu-Heng Lee, Kaiwen Zheng
Journal of Retailing and Consumer Services (2023) Vol. 76, pp. 103604-103604
Closed Access | Times Cited: 34
Factors Influencing Customers’ Apparel Shopping Intention in Metaverse
Rajasshrie Pillai, Brijesh Sivathanu, Nripendra P. Rana, et al.
Journal of Computer Information Systems (2023), pp. 1-16
Closed Access | Times Cited: 32
The dark side of the metaverse: The role of gamification in event virtualization
Carlos Flavián, Sergio Ibáñez‐Sánchez, Carlos Orús, et al.
International Journal of Information Management (2023), pp. 102726-102726
Open Access | Times Cited: 30
Consequences of consumer regret with online shopping
Sergio Barta, Raquel Gurrea, Carlos Flavián
Journal of Retailing and Consumer Services (2023) Vol. 73, pp. 103332-103332
Open Access | Times Cited: 29
More than meets the eye: In-store retail experiences with augmented reality smart glasses
Philip E. Pfeifer, Tim Hilken, Jonas Heller, et al.
Computers in Human Behavior (2023) Vol. 146, pp. 107816-107816
Open Access | Times Cited: 26
The 4C framework: Towards a holistic understanding of consumer engagement with augmented reality
Philipp A. Rauschnabel, Reto Felix, Jonas Heller, et al.
Computers in Human Behavior (2023) Vol. 154, pp. 108105-108105
Open Access | Times Cited: 26
How Augmented Reality Increases Engagement Through Its Impact on Risk and the Decision Process
Sergio Barta, Raquel Gurrea, Carlos Flavián
Cyberpsychology Behavior and Social Networking (2023) Vol. 26, Iss. 3, pp. 177-187
Open Access | Times Cited: 25
The bold decision to go “all in”: Understanding the reasons behind consumers' willingness to migrate to the metaverse
Aman Kumar, Amit Shankar
Psychology and Marketing (2024) Vol. 41, Iss. 8, pp. 1769-1791
Closed Access | Times Cited: 14
Shopping in the digital world: How augmented reality mobile applications trigger customer engagement
Kuan‐Yu Lin, Travis K. Huang
Technology in Society (2024) Vol. 77, pp. 102540-102540
Closed Access | Times Cited: 13
Effect of augmented reality applications on attitude and behaviours of customers: cognitive and affective perspectives
Mohammad Iranmanesh, Madugoda Gunaratnege Senali, Behzad Foroughi, et al.
Asia-Pacific Journal of Business Administration (2024)
Closed Access | Times Cited: 10
Exploring the impact of augmented reality smart glasses on worker well-being in warehouse order picking
Anne Windhausen, Jonas Heller, Tim Hilken, et al.
Computers in Human Behavior (2024) Vol. 155, pp. 108153-108153
Open Access | Times Cited: 9
Effects of augmented reality technology characteristics on customer citizenship behavior
Taeshik Gong, Jungkun Park
Journal of Retailing and Consumer Services (2023) Vol. 75, pp. 103443-103443
Closed Access | Times Cited: 21
Augmented Reality Versus Web-Based Shopping: How Does AR Improve User Experience and Online Purchase Intention
Fatemeh Zare Ebrahimabad, Hamid Reza Yazdani, Amin Hakim, et al.
Telematics and Informatics Reports (2024) Vol. 15, pp. 100152-100152
Open Access | Times Cited: 8
The role of temporal distance, conspicuous consumption, and multisensory interfaces on consumer judgments in metaverse
Robin Nunkoo, Anuja Shukla, Anubhav Mishra
Journal of Retailing and Consumer Services (2024) Vol. 81, pp. 104037-104037
Closed Access | Times Cited: 7
Augmented reality experiences: Consumer‐centered augmented reality framework and research agenda
Sergio Barta, Raquel Gurrea, Carlos Flavián
Psychology and Marketing (2024) Vol. 42, Iss. 2, pp. 634-650
Open Access | Times Cited: 7
Augmented reality (AR) marketing and consumer responses: A study of cue-utilization and habituation
Charlotte Söderström, Patrick Mikalef, Andreas D. Landmark, et al.
Journal of Business Research (2024) Vol. 182, pp. 114813-114813
Open Access | Times Cited: 6
When reality backfires: Product evaluation context and the effectiveness of augmented reality in e‐commerce
Alexander Pfaff, Martin Spann
Psychology and Marketing (2023) Vol. 40, Iss. 11, pp. 2413-2427
Open Access | Times Cited: 15
Understanding the impact of augmented reality product presentation on diagnosticity, cognitive load, and product sales
Pratik Tarafdar, Alvin Chung Man Leung, Wei Thoo Yue, et al.
International Journal of Information Management (2023) Vol. 75, pp. 102744-102744
Closed Access | Times Cited: 13
Integrating technology acceptance model and value-based adoption model to determine consumers’ perception of value and intention to adopt AR in online shopping
Zi Juan Lai, Mei Kei Leong, Kim Leng Khoo, et al.
Asia Pacific Journal of Marketing and Logistics (2024) Vol. 37, Iss. 1, pp. 1-19
Closed Access | Times Cited: 5
Harms of inconsistency: The impact of user-generated and marketing-generated photos on hotel booking intentions
Shan Zhang, Weifang Liu, Tingting Zhang, et al.
Tourism Management Perspectives (2024) Vol. 51, pp. 101249-101249
Closed Access | Times Cited: 4
User segmentation of visual search service users based on their behaviour and personality for development strategy with two-stage clustering
Afifah Nurrosyidah, Wei‐Tsong Wang
Behaviour and Information Technology (2025), pp. 1-23
Closed Access
The Influence of Mobile Augmented Reality on Consumer Behavior: Insights into Affective, Cognitive, and Behavioral Responses
Lingam Naveen, Md Irfanuzzaman Khan, Abu Saleh, et al.
Computers in Human Behavior (2025), pp. 108558-108558
Open Access
Exploring the interplay of enjoyment and practicality’s dimensions: youths’ purchase intention in augmented reality shopping platforms
Chee-Hua Chin, Tat‐Huei Cham, Jill Pei-Wah Ling, et al.
Young Consumers Insight and Ideas for Responsible Marketers (2025) Vol. 26, Iss. 2, pp. 270-295
Closed Access
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