
OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
Comparing automated text classification methods
Jochen Hartmann, Juliana Huppertz, Christina Schamp, et al.
International Journal of Research in Marketing (2018) Vol. 36, Iss. 1, pp. 20-38
Open Access | Times Cited: 334
Jochen Hartmann, Juliana Huppertz, Christina Schamp, et al.
International Journal of Research in Marketing (2018) Vol. 36, Iss. 1, pp. 20-38
Open Access | Times Cited: 334
Showing 1-25 of 334 citing articles:
A strategic framework for artificial intelligence in marketing
Ming‐Hui Huang, Roland T. Rust
Journal of the Academy of Marketing Science (2020) Vol. 49, Iss. 1, pp. 30-50
Open Access | Times Cited: 858
Ming‐Hui Huang, Roland T. Rust
Journal of the Academy of Marketing Science (2020) Vol. 49, Iss. 1, pp. 30-50
Open Access | Times Cited: 858
Uniting the Tribes: Using Text for Marketing Insight
Jonah Berger, Ashlee Humphreys, Stephan Ludwig, et al.
Journal of Marketing (2019) Vol. 84, Iss. 1, pp. 1-25
Closed Access | Times Cited: 562
Jonah Berger, Ashlee Humphreys, Stephan Ludwig, et al.
Journal of Marketing (2019) Vol. 84, Iss. 1, pp. 1-25
Closed Access | Times Cited: 562
Machine learning and AI in marketing – Connecting computing power to human insights
Liye Ma, Baohong Sun
International Journal of Research in Marketing (2020) Vol. 37, Iss. 3, pp. 481-504
Closed Access | Times Cited: 424
Liye Ma, Baohong Sun
International Journal of Research in Marketing (2020) Vol. 37, Iss. 3, pp. 481-504
Closed Access | Times Cited: 424
Brave New World? On AI and the Management of Customer Relationships
Barak Libai, Yakov Bart, Sonja Gensler, et al.
Journal of Interactive Marketing (2020) Vol. 51, Iss. 1, pp. 44-56
Open Access | Times Cited: 248
Barak Libai, Yakov Bart, Sonja Gensler, et al.
Journal of Interactive Marketing (2020) Vol. 51, Iss. 1, pp. 44-56
Open Access | Times Cited: 248
A Framework for Collaborative Artificial Intelligence in Marketing
Ming‐Hui Huang, Roland T. Rust
Journal of Retailing (2021) Vol. 98, Iss. 2, pp. 209-223
Closed Access | Times Cited: 232
Ming‐Hui Huang, Roland T. Rust
Journal of Retailing (2021) Vol. 98, Iss. 2, pp. 209-223
Closed Access | Times Cited: 232
Marketing perspectives on digital business models: A framework and overview of the special issue
Peter C. Verhoef, Tammo H.A. Bijmolt
International Journal of Research in Marketing (2019) Vol. 36, Iss. 3, pp. 341-349
Open Access | Times Cited: 172
Peter C. Verhoef, Tammo H.A. Bijmolt
International Journal of Research in Marketing (2019) Vol. 36, Iss. 3, pp. 341-349
Open Access | Times Cited: 172
More than a Feeling: Accuracy and Application of Sentiment Analysis
Jochen Hartmann, Mark Heitmann, Christian Siebert, et al.
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 75-87
Open Access | Times Cited: 165
Jochen Hartmann, Mark Heitmann, Christian Siebert, et al.
International Journal of Research in Marketing (2022) Vol. 40, Iss. 1, pp. 75-87
Open Access | Times Cited: 165
Digital Analytics: Modeling for Insights and New Methods
Shaphali Gupta, Agata Leszkiewicz, Vikas Kumar, et al.
Journal of Interactive Marketing (2020) Vol. 51, Iss. 1, pp. 26-43
Open Access | Times Cited: 152
Shaphali Gupta, Agata Leszkiewicz, Vikas Kumar, et al.
Journal of Interactive Marketing (2020) Vol. 51, Iss. 1, pp. 26-43
Open Access | Times Cited: 152
How may I help you? Driving brand engagement through the warmth of an initial chatbot message
Alexander J. Kull, Marisabel Romero, Lisa Monahan
Journal of Business Research (2021) Vol. 135, pp. 840-850
Closed Access | Times Cited: 137
Alexander J. Kull, Marisabel Romero, Lisa Monahan
Journal of Business Research (2021) Vol. 135, pp. 840-850
Closed Access | Times Cited: 137
Spam Email Detection Using Deep Learning Techniques
Isra’a AbdulNabi, Qussai Yaseen
Procedia Computer Science (2021) Vol. 184, pp. 853-858
Open Access | Times Cited: 120
Isra’a AbdulNabi, Qussai Yaseen
Procedia Computer Science (2021) Vol. 184, pp. 853-858
Open Access | Times Cited: 120
The Power of Brand Selfies
Jochen Hartmann, Mark Heitmann, Christina Schamp, et al.
Journal of Marketing Research (2021) Vol. 58, Iss. 6, pp. 1159-1177
Open Access | Times Cited: 105
Jochen Hartmann, Mark Heitmann, Christina Schamp, et al.
Journal of Marketing Research (2021) Vol. 58, Iss. 6, pp. 1159-1177
Open Access | Times Cited: 105
Mining the text of online consumer reviews to analyze brand image and brand positioning
Miriam Alzate, Marta Arce‐Urriza, Javier Cebollada
Journal of Retailing and Consumer Services (2022) Vol. 67, pp. 102989-102989
Open Access | Times Cited: 94
Miriam Alzate, Marta Arce‐Urriza, Javier Cebollada
Journal of Retailing and Consumer Services (2022) Vol. 67, pp. 102989-102989
Open Access | Times Cited: 94
Customer Emotions in Service Robot Encounters: A Hybrid Machine-Human Intelligence Approach
Raffaele Filieri, Zhibin Lin, Yulei Li, et al.
Journal of Service Research (2022) Vol. 25, Iss. 4, pp. 614-629
Open Access | Times Cited: 84
Raffaele Filieri, Zhibin Lin, Yulei Li, et al.
Journal of Service Research (2022) Vol. 25, Iss. 4, pp. 614-629
Open Access | Times Cited: 84
Multi-class sentiment classification on Bengali social media comments using machine learning
Rezaul Haque, Naimul Islam, Mayisha Tasneem, et al.
International Journal of Cognitive Computing in Engineering (2023) Vol. 4, pp. 21-35
Open Access | Times Cited: 62
Rezaul Haque, Naimul Islam, Mayisha Tasneem, et al.
International Journal of Cognitive Computing in Engineering (2023) Vol. 4, pp. 21-35
Open Access | Times Cited: 62
Hepatitis C Virus prediction based on machine learning framework: a real-world case study in Egypt
Heba Mamdouh Farghaly, Mahmoud Y. Shams, Tarek Abd El‐Hafeez
Knowledge and Information Systems (2023) Vol. 65, Iss. 6, pp. 2595-2617
Open Access | Times Cited: 59
Heba Mamdouh Farghaly, Mahmoud Y. Shams, Tarek Abd El‐Hafeez
Knowledge and Information Systems (2023) Vol. 65, Iss. 6, pp. 2595-2617
Open Access | Times Cited: 59
Digital transformation: A multidisciplinary perspective and future research agenda
Justin Paul, Akiko Ueno, Charles Dennis, et al.
International Journal of Consumer Studies (2024) Vol. 48, Iss. 2
Open Access | Times Cited: 43
Justin Paul, Akiko Ueno, Charles Dennis, et al.
International Journal of Consumer Studies (2024) Vol. 48, Iss. 2
Open Access | Times Cited: 43
Sentiment Analysis in the Age of Generative AI
Jan Ole Krugmann, Jochen Hartmann
Customer Needs and Solutions (2024) Vol. 11, Iss. 1
Open Access | Times Cited: 30
Jan Ole Krugmann, Jochen Hartmann
Customer Needs and Solutions (2024) Vol. 11, Iss. 1
Open Access | Times Cited: 30
Seeing the wood for the trees: How machine learning can help firms in identifying relevant electronic word-of-mouth in social media
Susan Vermeer, Theo Araujo, Stefan F. Bernritter, et al.
International Journal of Research in Marketing (2019) Vol. 36, Iss. 3, pp. 492-508
Open Access | Times Cited: 130
Susan Vermeer, Theo Araujo, Stefan F. Bernritter, et al.
International Journal of Research in Marketing (2019) Vol. 36, Iss. 3, pp. 492-508
Open Access | Times Cited: 130
Marketing ecosystem: An outside-in view for sustainable advantage
Jonathan Z. Zhang, George F. Watson
Industrial Marketing Management (2020) Vol. 88, pp. 287-304
Open Access | Times Cited: 100
Jonathan Z. Zhang, George F. Watson
Industrial Marketing Management (2020) Vol. 88, pp. 287-304
Open Access | Times Cited: 100
An empirical comparison of machine learning methods for text-based sentiment analysis of online consumer reviews
Huwail J. Alantari, Imran S. Currim, Yiting Deng, et al.
International Journal of Research in Marketing (2021) Vol. 39, Iss. 1, pp. 1-19
Open Access | Times Cited: 96
Huwail J. Alantari, Imran S. Currim, Yiting Deng, et al.
International Journal of Research in Marketing (2021) Vol. 39, Iss. 1, pp. 1-19
Open Access | Times Cited: 96
Social Media's Impact on the Consumer Mindset: When to Use Which Sentiment Extraction Tool?
Raoul V. Kübler, Anatoli Colicev, Koen Pauwels
Journal of Interactive Marketing (2019) Vol. 50, Iss. 1, pp. 136-155
Open Access | Times Cited: 93
Raoul V. Kübler, Anatoli Colicev, Koen Pauwels
Journal of Interactive Marketing (2019) Vol. 50, Iss. 1, pp. 136-155
Open Access | Times Cited: 93
What KPIs Are Key? Evaluating Performance Metrics for Social Media Influencers
Jan-Frederik Gräve
Social Media + Society (2019) Vol. 5, Iss. 3, pp. 205630511986547-205630511986547
Open Access | Times Cited: 91
Jan-Frederik Gräve
Social Media + Society (2019) Vol. 5, Iss. 3, pp. 205630511986547-205630511986547
Open Access | Times Cited: 91
The Future of Digital Communication Research: Considering Dynamics and Multimodality
Dhruv Grewal, Dennis Herhausen, Stephan Ludwig, et al.
Journal of Retailing (2021) Vol. 98, Iss. 2, pp. 224-240
Open Access | Times Cited: 83
Dhruv Grewal, Dennis Herhausen, Stephan Ludwig, et al.
Journal of Retailing (2021) Vol. 98, Iss. 2, pp. 224-240
Open Access | Times Cited: 83
The marketing–finance interface: A new integrative review of metrics, methods, and findings and an agenda for future research
Alexander Edeling, Shuba Srinivasan, Dominique M. Hanssens
International Journal of Research in Marketing (2020) Vol. 38, Iss. 4, pp. 857-876
Open Access | Times Cited: 82
Alexander Edeling, Shuba Srinivasan, Dominique M. Hanssens
International Journal of Research in Marketing (2020) Vol. 38, Iss. 4, pp. 857-876
Open Access | Times Cited: 82
A retrospective review of the first 35 years of the International Journal of Research in Marketing
Naveen Donthu, Werner Reinartz, Satish Kumar, et al.
International Journal of Research in Marketing (2020) Vol. 38, Iss. 1, pp. 232-269
Closed Access | Times Cited: 79
Naveen Donthu, Werner Reinartz, Satish Kumar, et al.
International Journal of Research in Marketing (2020) Vol. 38, Iss. 1, pp. 232-269
Closed Access | Times Cited: 79