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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Emoji, Playfulness, and Brand Engagement on Twitter
Lindsay McShane, Ethan Pancer, Maxwell Poole, et al.
Journal of Interactive Marketing (2020) Vol. 53, Iss. 1, pp. 96-110
Closed Access | Times Cited: 136

Showing 1-25 of 136 citing articles:

Artificial intelligence-generated virtual influencer: Examining the effects of emotional display on user engagement
Chung-En Yu, Astrid Dickinger, Kevin Kam Fung So, et al.
Journal of Retailing and Consumer Services (2023) Vol. 76, pp. 103560-103560
Open Access | Times Cited: 88
Is nothing like before? COVID-19–evoked changes to tourism destination social media communication
Christoph Pachucki, Reinhard Grohs, Ursula Scholl‐Grissemann
Journal of Destination Marketing & Management (2022) Vol. 23, pp. 100692-100692
Closed Access | Times Cited: 64
No Story Without a Storyteller: The Impact of the Storyteller as a Narrative Element in Online Destination Marketing
Christoph Pachucki, Reinhard Grohs, Ursula Scholl‐Grissemann
Journal of Travel Research (2021) Vol. 61, Iss. 8, pp. 1703-1718
Closed Access | Times Cited: 59
The interaction effect of emoji and social media content on consumer engagement: A mixed approach on peer-to-peer accommodation brands
Xiaowei Wang, Mingming Cheng, Shanshi Li, et al.
Tourism Management (2022) Vol. 96, pp. 104696-104696
Closed Access | Times Cited: 53
Luxury fashion brands at the gates of the Web 3.0: An analysis of early experimentations with NFTs and the metaverse
Gabriele Murtas, Giuseppe Pedeliento, Federico Mangiò
Journal of Global Fashion Marketing (2023) Vol. 15, Iss. 1, pp. 90-114
Closed Access | Times Cited: 32
Two decades of brand hate research: a review and research agenda
Ramesh Kumar, Charles Jebarajakirthy, Haroon Iqbal Maseeh, et al.
Marketing Intelligence & Planning (2023) Vol. 41, Iss. 6, pp. 763-789
Closed Access | Times Cited: 29
Emojifying chatbot interactions: An exploration of emoji utilization in human-chatbot communications
Shubin Yu, Luming Zhao
Telematics and Informatics (2023) Vol. 86, pp. 102071-102071
Closed Access | Times Cited: 28
Non-face emojis in digital marketing: Effects, contingencies, and strategic recommendations
Davide C. Orazi, Bhoomija Ranjan, Yimin Cheng
Journal of the Academy of Marketing Science (2023) Vol. 51, Iss. 3, pp. 570-597
Open Access | Times Cited: 24
Assessing the impact of emojis in personality-imbued chatbots: insights from an academic advising perspective
Mohammad Amin Kuhail, Ons Al-Shamaileh, Justin Thomas, et al.
Information Technology and People (2025)
Closed Access | Times Cited: 1
How rich is too rich? Visual design elements in digital marketing communications
Yashar Bashirzadeh, Robert Mai, Corinne Faure
International Journal of Research in Marketing (2021) Vol. 39, Iss. 1, pp. 58-76
Open Access | Times Cited: 44
The Impact of Perceived Interactivity and Intrinsic Value on Users’ Continuance Intention in Using Mobile Augmented Reality Virtual Shoe-Try-On Function
Qianling Jiang, Jie Sun, Chun Yang, et al.
Systems (2021) Vol. 10, Iss. 1, pp. 3-3
Open Access | Times Cited: 42
Let’s face it: When and how facial emojis increase the persuasiveness of electronic word of mouth
Tobias Maiberger, David W. Schindler, Nicole Koschate‐Fischer
Journal of the Academy of Marketing Science (2023) Vol. 52, Iss. 1, pp. 119-139
Open Access | Times Cited: 18
Digital customer engagement: A systematic literature review and research agenda
Ritu Srivastava, Parul Gupta, Harish Kumar, et al.
Australian Journal of Management (2023), pp. 031289622311770-031289622311770
Closed Access | Times Cited: 18
Convergence or divergence? A cross-platform analysis of climate change visual content categories, features, and social media engagement on Twitter and Instagram
Sijia Qian, Yingdan Lu, Yilang Peng, et al.
Public Relations Review (2024) Vol. 50, Iss. 2, pp. 102454-102454
Closed Access | Times Cited: 7
The effect of emojis in travel experience sharing
Huili Yan, Qiwei Liao, Hao Xiong
Annals of Tourism Research (2024) Vol. 107, pp. 103798-103798
Closed Access | Times Cited: 6
Fostering consumer engagement with marketer-generated content: the role of content-generating devices and content features
Qiang Yang, Hongxiu Li, Yanqing Lin, et al.
Internet Research (2022) Vol. 32, Iss. 7, pp. 307-329
Open Access | Times Cited: 24
Supervising or assisting? The influence of virtual anchor driven by AI–human collaboration on customer engagement in live streaming e-commerce
Yuexian Zhang, Xueying Wang, Xin Zhao
Electronic Commerce Research (2023)
Closed Access | Times Cited: 15
In AI, we do not trust! The nexus between awareness of falsity in AI-generated CSR ads and online brand engagement
Ahmad Aljarah, Blend Ibrahim, Manuela López
Internet Research (2024)
Closed Access | Times Cited: 5
Boost your email marketing campaign! Emojis as visual stimuli to influence customer engagement
E. Sophía Valenzuela-Gálvez, Álvaro Garrido-Morgado, Óscar González‐Benito
Journal of Research in Interactive Marketing (2022) Vol. 17, Iss. 3, pp. 337-352
Closed Access | Times Cited: 22
Exploring the personalization-intrusiveness-intention framework to evaluate the effects of personalization in social media
Jungwoo Lee, Cheong Kim, Kun Chang Lee
International Journal of Information Management (2022) Vol. 66, pp. 102532-102532
Closed Access | Times Cited: 22
Bridging the gap between B2B and B2C: Thought leadership in industrial marketing – A systematic literature review and propositions
Tina Neuhaus, Jan A. Millemann, Ed Nijssen
Industrial Marketing Management (2022) Vol. 106, pp. 99-111
Open Access | Times Cited: 22
Emoji as Icebreakers? Emoji can signal distinct intentions in first time online interactions
David L. Rodrigues, Bernardo P. Cavalheiro, Marília Prada
Telematics and Informatics (2022) Vol. 69, pp. 101783-101783
Open Access | Times Cited: 20
Influence of chatbots on purchase intention in social commerce
Pranay Sindhu, Kumkum Bharti
Behaviour and Information Technology (2023) Vol. 43, Iss. 2, pp. 331-352
Closed Access | Times Cited: 12
Being unconventional: The impact of unconventional packaging messages on impulsive purchases
Manish Das, M.S. Balaji, Subhrajit Paul, et al.
Psychology and Marketing (2023) Vol. 40, Iss. 10, pp. 1913-1932
Open Access | Times Cited: 12
Advertising Meat Alternatives: The Interactive Effect of Regulatory Mode and Positive Emotion on Social Media Engagement
Felix Septianto, Frank Mathmann
Journal of Advertising (2023) Vol. 53, Iss. 3, pp. 416-433
Closed Access | Times Cited: 12
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