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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Speaking Up on Black Lives Matter: A Comparative Study of Consumer Reactions toward Brand and Influencer-Generated Corporate Social Responsibility Messages
Jeongwon Yang, Ploypin Chuenterawong, Krittaphat Pugdeethosapol
Journal of Advertising (2021) Vol. 50, Iss. 5, pp. 565-583
Closed Access | Times Cited: 56

Showing 1-25 of 56 citing articles:

Influencer marketing research: review and future research agenda
Eugene Cheng-Xi Aw, Raj Agnihotri
The Journal of Marketing Theory and Practice (2023) Vol. 32, Iss. 4, pp. 435-448
Closed Access | Times Cited: 46
Diversity in the digital age: how consumers respond to diverse virtual influencers
Carla Ferraro, Sean Sands, Nives Zubcevic‐Basic, et al.
International Journal of Advertising (2024) Vol. 43, Iss. 8, pp. 1342-1365
Open Access | Times Cited: 26
Diversity and inclusion in advertising research
Martin Eisend, Adrienne Muldrow, Sara Rosengren
International Journal of Advertising (2022) Vol. 42, Iss. 1, pp. 52-59
Open Access | Times Cited: 62
Anthropomorphism in CSR Endorsement: A Comparative Study on Humanlike vs. Cartoonlike Virtual Influencers’ Climate Change Messaging
Jeongwon Yang, Ploypin Chuenterawong, Hee Jae Lee, et al.
Journal of Promotion Management (2022) Vol. 29, Iss. 5, pp. 705-734
Closed Access | Times Cited: 53
Human versus Virtual Influencer: The Effect of Humanness and Interactivity on Persuasive CSR Messaging
Jeongwon Yang, Ploypin Chuenterawong, Hee Jae Lee, et al.
Journal of Interactive Advertising (2023) Vol. 23, Iss. 3, pp. 275-292
Closed Access | Times Cited: 33
Influencer marketing: a scoping review and a look ahead
Kendra Fowler, Veronica L. Thomas
Journal of Marketing Management (2023) Vol. 39, Iss. 11-12, pp. 933-964
Closed Access | Times Cited: 32
Green Consumerism: A Cross-Cultural Linguistic and Sentiment Analysis of Sustainable Consumption Discourse on Twitter (X)
Vaibhav Shwetangbhai Diwanji, Annalise Baines, Finnegan Bauer, et al.
Journal of Current Issues & Research in Advertising (2024) Vol. 45, Iss. 4, pp. 476-505
Closed Access | Times Cited: 11
Investigating the effectiveness of virtual influencers in prosocial marketing
Reika Igarashi, Kshitij Bhoumik, Jamie Thompson
Psychology and Marketing (2024) Vol. 41, Iss. 9, pp. 2121-2135
Open Access | Times Cited: 9
The Role of Consumer Speech Acts in Brand Activism: A Transformative Advertising Perspective
Judith Fletcher‐Brown, Karen Middleton, Helen Thompson‐Whiteside, et al.
Journal of Advertising (2024) Vol. 53, Iss. 4, pp. 491-510
Open Access | Times Cited: 8
Examining the outcomes of influencer activism
Veronica L. Thomas, Kendra Fowler
Journal of Business Research (2022) Vol. 154, pp. 113336-113336
Closed Access | Times Cited: 36
Transcendent Brand Activism Advertising: Explicating the Roles of Color and Message Framing in Advertising Effectiveness
Xuan Zhou, Chen Lou, Xun Huang
Journal of Advertising (2023) Vol. 53, Iss. 2, pp. 183-199
Closed Access | Times Cited: 21
Perspectives: a research-based guide for brand activism
Peeter W.J. Verlegh
International Journal of Advertising (2023) Vol. 43, Iss. 2, pp. 388-402
Open Access | Times Cited: 20
Inauthentic inclusion: Exploring how intention to use AI‐generated diverse models can backfire
Sean Sands, Vlad Demsar, Carla Ferraro, et al.
Psychology and Marketing (2024) Vol. 41, Iss. 6, pp. 1396-1413
Open Access | Times Cited: 7
Transformative Advertising Research: Reimagining the Future of Advertising
Lauren Gurrieri, Linda Tuncay Zayer, Catherine A. Coleman
Journal of Advertising (2022) Vol. 51, Iss. 5, pp. 539-556
Open Access | Times Cited: 25
Social media influencers helping the world? uncovering their advantages and tipping factors in cause-related marketing
Chen Lou, Xuan Zhou, Qinyue Xu
International Journal of Advertising (2024) Vol. 43, Iss. 8, pp. 1315-1341
Closed Access | Times Cited: 5
Navigating the Future of Influencer Advertising: Consolidating What Is Known and Identifying New Research Directions
Sara Rosengren, Colin Campbell
Journal of Advertising (2021) Vol. 50, Iss. 5, pp. 505-509
Open Access | Times Cited: 32
Asking Questions of AI Advertising: A Maieutic Approach
Jack Coffin
Journal of Advertising (2022) Vol. 51, Iss. 5, pp. 608-623
Closed Access | Times Cited: 21
Beyond Individualized Responsibility Attributions? How Eco Influencers Communicate Sustainability on TikTok
Brigitte Huber, Robert Lepenies, Luis Quesada Baena, et al.
Environmental Communication (2022) Vol. 16, Iss. 6, pp. 713-722
Open Access | Times Cited: 19
When non-CSR-themed social media influencers endorse corporate CSR initiatives: Effects of publics’ perceived influencer characteristics and leadership
Yi-Ru Regina Chen, Chun‐Ju Flora Hung‐Baesecke, Yang Cheng
Public Relations Review (2023) Vol. 49, Iss. 1, pp. 102288-102288
Closed Access | Times Cited: 12
Going against the Tide: How Self-Construal Moderates Receptivity towards Popular Brand Activism
Geetanjali Saluja, Eugene Y. Chan
Journal of Business Research (2025) Vol. 190, pp. 115228-115228
Open Access
Enhancing social media engagement: Speech act strategies across influencer types
Xing Fang, Sue Shin, Xingyu Huang
Journal of Retailing and Consumer Services (2025) Vol. 84, pp. 104258-104258
Closed Access
With great power comes great responsibility: The antecedents and outcomes of social media influencers’ perceived social responsibility authenticity
Angie Lee, Te‐Lin Chung
Journal of Business Research (2025) Vol. 192, pp. 115300-115300
Closed Access
Leveraging Political Ideology and Brand Type: Assessing Consumer Engagement with DEI Initiatives on Social Media with Deep Learning
Lingshu Hu, Weilu Zhang, Detelina Marinova
Journal of Interactive Advertising (2025), pp. 1-20
Closed Access
The role of social media influencers in nation branding and relationship building with foreign audiences
Heijin Lee, Saleem Alhabash
Public Relations Review (2025) Vol. 51, Iss. 2, pp. 102570-102570
Closed Access
Instrumental or Normative Motives: How Should Brands Implement Their Activism Campaigns?
Charlotte Lécuyer, Marine Kergoat, Christine Lambey-Checchin
Journal of Business Ethics (2025)
Closed Access
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