
OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!
If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.
Requested Article:
A typology of personalisation practices in marketing in the digital age
Nilşah Cavdar Aksoy, Ebru Tümer Kabadayı, Cengiz Yılmaz, et al.
Journal of Marketing Management (2021) Vol. 37, Iss. 11-12, pp. 1091-1122
Closed Access | Times Cited: 35
Nilşah Cavdar Aksoy, Ebru Tümer Kabadayı, Cengiz Yılmaz, et al.
Journal of Marketing Management (2021) Vol. 37, Iss. 11-12, pp. 1091-1122
Closed Access | Times Cited: 35
Showing 1-25 of 35 citing articles:
Personalization in personalized marketing: Trends and ways forward
Shobhana Chandra, Sanjeev Verma, Weng Marc Lim, et al.
Psychology and Marketing (2022) Vol. 39, Iss. 8, pp. 1529-1562
Open Access | Times Cited: 294
Shobhana Chandra, Sanjeev Verma, Weng Marc Lim, et al.
Psychology and Marketing (2022) Vol. 39, Iss. 8, pp. 1529-1562
Open Access | Times Cited: 294
Transforming metaverse marketing into strategic agility in SMEs through mediating roles of IMT and CI: theoretical framework and research propositions
Kwabena Abrokwah-Larbi
Journal of Contemporary Marketing Science (2024) Vol. 7, Iss. 1, pp. 56-83
Closed Access | Times Cited: 17
Kwabena Abrokwah-Larbi
Journal of Contemporary Marketing Science (2024) Vol. 7, Iss. 1, pp. 56-83
Closed Access | Times Cited: 17
ChatGPT and marketing: Analyzing public discourse in early Twitter posts
Wenkai Zhou, Chi Zhang, Linwan Wu, et al.
Journal of Marketing Analytics (2023) Vol. 11, Iss. 4, pp. 693-706
Closed Access | Times Cited: 27
Wenkai Zhou, Chi Zhang, Linwan Wu, et al.
Journal of Marketing Analytics (2023) Vol. 11, Iss. 4, pp. 693-706
Closed Access | Times Cited: 27
Personalized touchpoints and customer experience: A conceptual synthesis
Jakob Weidig, Marco Weippert, Christina Kuehnl
Journal of Business Research (2024) Vol. 177, pp. 114641-114641
Open Access | Times Cited: 10
Jakob Weidig, Marco Weippert, Christina Kuehnl
Journal of Business Research (2024) Vol. 177, pp. 114641-114641
Open Access | Times Cited: 10
Enhancing playful customer experience with personalization
Laetitia Lambillotte, Nathan Magrofuoco, Ingrid Poncin, et al.
Journal of Retailing and Consumer Services (2022) Vol. 68, pp. 103017-103017
Closed Access | Times Cited: 31
Laetitia Lambillotte, Nathan Magrofuoco, Ingrid Poncin, et al.
Journal of Retailing and Consumer Services (2022) Vol. 68, pp. 103017-103017
Closed Access | Times Cited: 31
Price-personalization: Customer typology based on hospitality business
Arkadiusz T. Tomczyk, Dimitrios Buhalis, Daisy X.F. Fan, et al.
Journal of Business Research (2022) Vol. 147, pp. 462-476
Open Access | Times Cited: 29
Arkadiusz T. Tomczyk, Dimitrios Buhalis, Daisy X.F. Fan, et al.
Journal of Business Research (2022) Vol. 147, pp. 462-476
Open Access | Times Cited: 29
Personalized Communication as a Platform for Service Inclusion? Initial Insights Into Interpersonal and AI-Based Personalization for Stigmatized Consumers
Martin Mende, Maura L. Scott, Valentina Ortiz Ubal, et al.
Journal of Service Research (2023) Vol. 27, Iss. 1, pp. 28-48
Closed Access | Times Cited: 21
Martin Mende, Maura L. Scott, Valentina Ortiz Ubal, et al.
Journal of Service Research (2023) Vol. 27, Iss. 1, pp. 28-48
Closed Access | Times Cited: 21
Gen Z's personalization paradoxes: A privacy calculus examination of digital personalization and brand behaviors
Kathleen M. McKee, Andrew J. Dahl, James W. Peltier
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 2, pp. 405-422
Open Access | Times Cited: 19
Kathleen M. McKee, Andrew J. Dahl, James W. Peltier
Journal of Consumer Behaviour (2023) Vol. 23, Iss. 2, pp. 405-422
Open Access | Times Cited: 19
Recent Advancements in Federated Learning: State of the Art, Fundamentals, Principles, IoT Applications and Future Trends
Christos Papadopoulos, Konstantinos-Filippos Kollias, George F. Fragulis
Future Internet (2024) Vol. 16, Iss. 11, pp. 415-415
Open Access | Times Cited: 5
Christos Papadopoulos, Konstantinos-Filippos Kollias, George F. Fragulis
Future Internet (2024) Vol. 16, Iss. 11, pp. 415-415
Open Access | Times Cited: 5
The current and future state of the marketing management profession
Samer Elhajjar
The Journal of Marketing Theory and Practice (2023) Vol. 32, Iss. 2, pp. 233-250
Closed Access | Times Cited: 12
Samer Elhajjar
The Journal of Marketing Theory and Practice (2023) Vol. 32, Iss. 2, pp. 233-250
Closed Access | Times Cited: 12
The Bottom Line of Personalization: Unravelling the Power of Algorithms and Segmentation Through a Systematic Review
Rachit Shrivastava, Sujit Kumar Dubey
Vision The Journal of Business Perspective (2025)
Closed Access
Rachit Shrivastava, Sujit Kumar Dubey
Vision The Journal of Business Perspective (2025)
Closed Access
The Effects of AI-Powered Personalization on Consumer Trust, Satisfaction, and Purchase Intent
Dario Sipos
Deleted Journal (2025) Vol. 3, Iss. 2, pp. 14-24
Closed Access
Dario Sipos
Deleted Journal (2025) Vol. 3, Iss. 2, pp. 14-24
Closed Access
Consumers, Identity, and Brand Personality
Vishwas Maheshwari, Elizabeth Larner, M. Rezaul Islam, et al.
(2025), pp. 115-147
Closed Access
Vishwas Maheshwari, Elizabeth Larner, M. Rezaul Islam, et al.
(2025), pp. 115-147
Closed Access
Understanding Customer Responses to AI-Driven Personalized Journeys: Impacts on the Customer Experience
Kimberley Hardcastle, Lizette Vorster, David Brown
Journal of Advertising (2025), pp. 1-20
Open Access
Kimberley Hardcastle, Lizette Vorster, David Brown
Journal of Advertising (2025), pp. 1-20
Open Access
Natural Language Processing Algorithms to Improve Digital Marketing Data Quality and Its Ethical Implications
Sergi Pons, Rubén Huertas-García, Jorge Lengler, et al.
Psychology and Marketing (2025)
Open Access
Sergi Pons, Rubén Huertas-García, Jorge Lengler, et al.
Psychology and Marketing (2025)
Open Access
Recipe for perceived personalization in hotels
Sut Ieng Lei, Dan Wang, Lawrence Hoc Nang Fong, et al.
Tourism Management (2023) Vol. 100, pp. 104818-104818
Closed Access | Times Cited: 9
Sut Ieng Lei, Dan Wang, Lawrence Hoc Nang Fong, et al.
Tourism Management (2023) Vol. 100, pp. 104818-104818
Closed Access | Times Cited: 9
Packaging customization in the Italian food industry. When is it really worth it?
Chiara Ottolenghi, Simona D’Amico, Gennaro Iasevoli
British Food Journal (2024) Vol. 126, Iss. 7, pp. 2646-2667
Closed Access | Times Cited: 2
Chiara Ottolenghi, Simona D’Amico, Gennaro Iasevoli
British Food Journal (2024) Vol. 126, Iss. 7, pp. 2646-2667
Closed Access | Times Cited: 2
The scope and intensity of personalised omnichannel customer journeys: a conceptualisation integrating experts’ and consumers’ perspectives
Marco Weippert
Journal of Marketing Management (2024) Vol. 40, Iss. 11-12, pp. 877-909
Open Access | Times Cited: 2
Marco Weippert
Journal of Marketing Management (2024) Vol. 40, Iss. 11-12, pp. 877-909
Open Access | Times Cited: 2
Creating exceptional guest experiences: the role of engagement and relationship building in hospitality
Maraj Rahman Sofi, Irfan Bashir, Ahmed Abdulaziz Alshiha, et al.
Journal of Hospitality and Tourism Insights (2024)
Closed Access | Times Cited: 2
Maraj Rahman Sofi, Irfan Bashir, Ahmed Abdulaziz Alshiha, et al.
Journal of Hospitality and Tourism Insights (2024)
Closed Access | Times Cited: 2
Customers facing companies’ content personalisation attempts: paradoxical tensions, strategies and managerial insights
Laetitia Lambillotte, Ingrid Poncin
Journal of Marketing Management (2022) Vol. 39, Iss. 3-4, pp. 213-243
Closed Access | Times Cited: 9
Laetitia Lambillotte, Ingrid Poncin
Journal of Marketing Management (2022) Vol. 39, Iss. 3-4, pp. 213-243
Closed Access | Times Cited: 9
Personalization in Digital Psychological Interventions for Young Adults
Farzad Jahedi, Paul Henman, Jillian Ryan
International Journal of Human-Computer Interaction (2022) Vol. 40, Iss. 9, pp. 2254-2264
Closed Access | Times Cited: 6
Farzad Jahedi, Paul Henman, Jillian Ryan
International Journal of Human-Computer Interaction (2022) Vol. 40, Iss. 9, pp. 2254-2264
Closed Access | Times Cited: 6
Personalization of Marketing for Today and the Future
Fatih Pınarbaşı
Advances in marketing, customer relationship management, and e-services book series (2023), pp. 131-146
Closed Access | Times Cited: 2
Fatih Pınarbaşı
Advances in marketing, customer relationship management, and e-services book series (2023), pp. 131-146
Closed Access | Times Cited: 2
Strategic Integration Of Artificial Intelligence In Customer Relationship Management: A Path To Personalization
Anuradha Averineni, Freddy Chris M, Vinnakota Sai Vamsi, et al.
(2024), pp. 107-111
Closed Access
Anuradha Averineni, Freddy Chris M, Vinnakota Sai Vamsi, et al.
(2024), pp. 107-111
Closed Access
Analyzing the Dynamics of Customer Behavior: A New Perspective on Personalized Marketing through Counterfactual Analysis
Mona Ebadi Jalal, Adel Elmaghraby
Journal of theoretical and applied electronic commerce research (2024) Vol. 19, Iss. 3, pp. 1660-1681
Open Access
Mona Ebadi Jalal, Adel Elmaghraby
Journal of theoretical and applied electronic commerce research (2024) Vol. 19, Iss. 3, pp. 1660-1681
Open Access
Contemporary marketing personalization through clustering approach
Jevgēnija Glazunova, Deniss Ščeulovs
Deleted Journal (2024)
Closed Access
Jevgēnija Glazunova, Deniss Ščeulovs
Deleted Journal (2024)
Closed Access