OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Support for women’s rights and feminist self-identification as antecedents of attitude toward femvertising
Miglena Sternadori, Alan Abitbol
Journal of Consumer Marketing (2019) Vol. 36, Iss. 6, pp. 740-750
Closed Access | Times Cited: 49

Showing 1-25 of 49 citing articles:

Femvertising of luxury brands: Message concreteness, authenticity, and involvement
Minjung Park, Jayoung Koo, Do Yeon Kim
Journal of Global Fashion Marketing (2023) Vol. 14, Iss. 3, pp. 243-262
Closed Access | Times Cited: 24

Female stereotypes and female empowerment in advertising: A systematic literature review and future research agenda
Claudia L. Gomez‐Borquez, Anna Török, Edgar Centeno‐Velázquez, et al.
International Journal of Consumer Studies (2024) Vol. 48, Iss. 2
Closed Access | Times Cited: 9

Guilty Displeasures? How Gen-Z Women Perceive (In)Authentic Femvertising Messages
Anna Christine Buckley, Natalia Yannopoulou, Matthew Gorton, et al.
Journal of Current Issues & Research in Advertising (2024) Vol. 45, Iss. 4, pp. 388-401
Open Access | Times Cited: 8

Do Men Have No Need for “Feminist” Artificial Intelligence? Agentic and Gendered Voice Assistants in the Light of Basic Psychological Needs
Laura Moradbakhti, Simon Schreibelmayr, Martina Mara
Frontiers in Psychology (2022) Vol. 13
Open Access | Times Cited: 24

Femvertising practices on social media: a comparison of luxury and non-luxury brands
Nina Michaelidou, Nikoletta‐Theofania Siamagka, Leonidas Hatzithomas, et al.
Journal of Product & Brand Management (2022) Vol. 31, Iss. 8, pp. 1285-1300
Open Access | Times Cited: 23

Unveiling femvertising: examining gratitude, consumers attitude towards femvertising and personality traits
Amber Waqar, Mahwish Jamil, Nabil Mohemmed Al-Hazmi, et al.
Cogent Business & Management (2024) Vol. 11, Iss. 1
Open Access | Times Cited: 5

Consumer location and ad type preferences as predictors of attitude toward femvertising
Alan Abitbol, Miglena Sternadori
Journal of Social Marketing (2020) Vol. 10, Iss. 2, pp. 179-195
Closed Access | Times Cited: 33

Femluencing: Integration of Femvertising and Influencer Marketing on Social Media
Sangeeta Sharma, Arpan Bumb
Journal of Interactive Advertising (2022) Vol. 22, Iss. 1, pp. 95-111
Closed Access | Times Cited: 19

Brand approaches to diversity: a typology and research agenda
Amelie Burgess, Dean Wilkie, Rebecca Dolan
European Journal of Marketing (2022) Vol. 57, Iss. 1, pp. 60-88
Closed Access | Times Cited: 19

Inclusivity in Advertising: A Typology Framework for Understanding Consumer Reactions
Dean Wilkie, Amelie Burgess, Abas Mirzaei, et al.
Journal of Advertising (2023) Vol. 52, Iss. 5, pp. 721-738
Closed Access | Times Cited: 11

Effectiveness of femvertising communications on social media: how brand promises and motive attributions impact brand equity and endorsement outcomes
Christian Rudeloff, Joke Bruns
Corporate Communications An International Journal (2024) Vol. 29, Iss. 6, pp. 879-897
Closed Access | Times Cited: 4

Sweatshops at work? An exploration through bibliometric analysis
Mr. Manoj Kumar Kamila, Sahil Singh Jasrotia, Pooja Kushwaha
Sustainable Futures (2025), pp. 100573-100573
Open Access

How Feminist knowledge affects attitude towards brand femvertising: The mediating effects of authenticity and credibility
Atziri Martínez-Aguirre, Judith Cavazos‐Arroyo, María Victoria Carrillo Durán
Social Sciences & Humanities Open (2025) Vol. 11, pp. 101501-101501
Open Access

A brave new world: embracing sexuality in advertising for apparel
Elika Kordrostami, Melika Kordrostami
Journal of Fashion Marketing and Management (2020) Vol. 25, Iss. 1, pp. 99-116
Closed Access | Times Cited: 21

Efectos de la autoidentificación feminista en la estrategia de femvertising en México
Atziri Martínez-Aguirre, Judith Cavazos‐Arroyo, María Victoria Carrillo Durán, et al.
Cuadernos info (2024), Iss. 57, pp. 205-225
Open Access | Times Cited: 2

Empowerment through femvertising - Evidence from Mexico and Hungary
Anna Török, Claudia L. Gomez‐Borquez, Edgar Centeno‐Velázquez, et al.
Feminist Media Studies (2023) Vol. 25, Iss. 1, pp. 87-104
Open Access | Times Cited: 6

How does femvertising work in a patriarchal context? An unwavering consumer perspective
Aleena Amir, David Roca, Lubaba Sadaf, et al.
Corporate Communications An International Journal (2023) Vol. 29, Iss. 2, pp. 170-186
Closed Access | Times Cited: 5

Effects of brand awareness and feminist message level in femvertising: An experimental study
Fatih Koç, İbrahim Halil Efendi̇oğlu, Bekir ÖZKAN, et al.
Women s Studies International Forum (2024) Vol. 106, pp. 102957-102957
Closed Access | Times Cited: 1

Analysing Credibility of Femvertising Campaigns: A Focus on Colombian Female Athletes
Javier A. Sánchez-Torres, Carolina López Correa, Francisco-Javier Arroyo-Cañada, et al.
Communication & Sport (2024)
Closed Access | Times Cited: 1

Femvertising and its impact on psychological reactance and purchase intention of Mexican female consumers
Silvia Hernández Willoughby, Patrícia Lázaro Pernias
Mercados y Negocios (2023), Iss. 49, pp. 43-64
Open Access | Times Cited: 3

¿Qué sabemos de la femvertising? Una revisión sistemática de la literatura
Emma Vandellos, Anna Villarroya, Juan‐José Boté‐Vericad
Cuadernos info (2023), Iss. 56, pp. 185-205
Open Access | Times Cited: 3

How Male Consumers Respond to “Enlightened Manvertising” Campaigns
Miglena Sternadori, Alan Abitbol
Journal of Advertising Research (2022) Vol. 62, Iss. 1, pp. 87-101
Closed Access | Times Cited: 5

Portraying gender in external marketing communication, using the example of a fair fashion label
Juliane Lohmann, Marina Schmitz, Silvia Damme
Emerald Open Research (2021) Vol. 3, pp. 8-8
Open Access | Times Cited: 4

Kriz İletişimde Femvertising Stratejisinin Kullanımı: Dardanel Ton “Elinize Sağlık“ Reklamı Örneği
Gülten ADALI AYDIN, Pelin ÜGÜMÜ AKTAŞ, Şükrü Aydın
MEDİAJ (2022)
Open Access | Times Cited: 3

A fehérneműreklámokban megjelenő női diverzitás és szexualitás – Attitűdvizsgálat a Z generációs nők körében
Anna Török, Noémi Szebenszki, Villő Kriveczky, et al.
Vezetéstudomány / Budapest Management Review (2024) Vol. 55, Iss. 2, pp. 17-29
Open Access

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