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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Exploring the Divides Among Students, Educators, and Practitioners in the Use of Digital Media as a Pedagogical Tool
Katherine Duffy, Jillian Ney
Journal of Marketing Education (2015) Vol. 37, Iss. 2, pp. 104-113
Closed Access | Times Cited: 47

Showing 1-25 of 47 citing articles:

Learning and teaching sustainable business in the digital era: a connectivism theory approach
Olga Dziubaniuk, Maria Ivanova-Gongne, Monica Nyholm
International Journal of Educational Technology in Higher Education (2023) Vol. 20, Iss. 1
Open Access | Times Cited: 54
A Systematic Review of STEAM Education’s Role in Nurturing Digital Competencies for Sustainable Innovations
Csaba Deák, Baibhaw Kumar
Education Sciences (2024) Vol. 14, Iss. 3, pp. 226-226
Open Access | Times Cited: 9
Job Requirements for Marketing Graduates: Are There Differences in the Knowledge, Skills, and Personal Attributes Needed for Different Salary Levels?
Regina Pefanis Schlee, Gary L. Karns
Journal of Marketing Education (2017) Vol. 39, Iss. 2, pp. 69-81
Closed Access | Times Cited: 62
A scoping review of experimental evidence on face-to-face components of blended learning in higher education
Julie Buhl-Wiggers, Annemette Kjærgaard, Kasper Munk
Studies in Higher Education (2022) Vol. 48, Iss. 1, pp. 151-173
Open Access | Times Cited: 36
Digital literacy in the marketing curriculum
Karen E. Mishra, Kelly Wilder, Aneil K. Mishra
Industry and Higher Education (2017) Vol. 31, Iss. 3, pp. 204-211
Closed Access | Times Cited: 47
Analytics Capability in Marketing Education: A Practice-Informed Model
Simone Kurtzke, Justina Setkute
Journal of Marketing Education (2021) Vol. 43, Iss. 3, pp. 298-316
Open Access | Times Cited: 31
Performing web analytics with Google Analytics 4: a platform review
Mike McGuirk
Journal of Marketing Analytics (2023) Vol. 11, Iss. 4, pp. 854-868
Closed Access | Times Cited: 13
Digital Marketing and Analytics Education: A Systematic Review
Christine Ye, Yuna Kim, Yoon‐Na Cho
Journal of Marketing Education (2023) Vol. 46, Iss. 1, pp. 32-44
Closed Access | Times Cited: 12
Students Digital Maturity and Its Implications for Sustainable Behavior
Marcin Awdziej, Magdalena Jaciow, Marcin Lipowski, et al.
Sustainability (2023) Vol. 15, Iss. 9, pp. 7269-7269
Open Access | Times Cited: 11
The mediating role of student engagement in the relationship between teacher and digital support and learner satisfaction in blended learning environments at higher education
Xiao‐Feng Kenan Kok, Ching Yee Pua, Shermain Puah, et al.
British Educational Research Journal (2025)
Closed Access
A Progressive Approach to Teaching Analytics in the Marketing Curriculum
Yiyuan Liu, Michael A. Levin
Marketing Education Review (2018) Vol. 28, Iss. 1, pp. 14-27
Closed Access | Times Cited: 28
Intercollegiate Social Media Education Ecosystem
Alexandra K. Abney, Laurel Aynne Cook, Alexa K. Fox, et al.
Journal of Marketing Education (2018) Vol. 41, Iss. 3, pp. 254-269
Closed Access | Times Cited: 28
The relationship between fear of missing out and social media addiction among Turkish Muslim students: A serial mediation model through self-control and responsibility
Ayşen Kovan, Murat Yıldırım, Arzu Gülbahçe
Social Sciences & Humanities Open (2024) Vol. 10, pp. 101084-101084
Open Access | Times Cited: 3
Customer relationship management technology: bridging the gap between marketing education and practice
Dana E. Harrison, Haya Ajjan
Journal of Marketing Analytics (2019) Vol. 7, Iss. 4, pp. 205-219
Closed Access | Times Cited: 23
Two Decades of Research on Consumer Behaviour and Analytics
Nirma Sadamali Jayawardena, Abhishek Behl, Mitchell Ross, et al.
Journal of Global Information Management (2022) Vol. 30, Iss. 1, pp. 1-38
Open Access | Times Cited: 13
Analysis of factors affecting the effectiveness of face-to-face marketing learning via TikTok, YouTube and video conferencing
Eloy Gil‐Cordero, Carlos Javier Rodríguez Rad, Pablo Ledesma‐Chaves, et al.
Heliyon (2023) Vol. 9, Iss. 7, pp. e17195-e17195
Open Access | Times Cited: 8
EFFECTIVE RESOURCE DEPLOYMENT IN DIGITAL MARKETING EDUCATION
Debra Zahay, David Altounian, Wesley A. Pollitte, et al.
Marketing Education Review (2018) Vol. 29, Iss. 3, pp. 182-192
Closed Access | Times Cited: 22
The First 25 Years of Digital Marketing Education Research: A Thematic Exploration and an Agenda for Future Inquiry
Janna M. Parker, Kevin James, Britton R. Leggett, et al.
Journal of Marketing Education (2023)
Closed Access | Times Cited: 6
Teaching and learning disrupted: isomorphic change
Victoria L. Crittenden, William F. Crittenden
Journal of Research in Interactive Marketing (2016) Vol. 10, Iss. 2, pp. 112-123
Closed Access | Times Cited: 15
Marketing education for sustainable development
Chiara Hübscher, Susanne Hensel-Börner, Jörg Henseler
Spanish Journal of Marketing - ESIC (2023) Vol. 28, Iss. 3, pp. 310-333
Open Access | Times Cited: 5
Future Directions for Digital Literacy Fluency using Cognitive Flexibility Research: A Review of Selected Digital Literacy Paradigms and Theoretical Frameworks
Amy B. Caton, Danita Bradshaw-Wardis, Kinshuk Kinshuk, et al.
Journal of Learning for Development (2022) Vol. 9, Iss. 3, pp. 381-393
Open Access | Times Cited: 9
Bridging Theory and Practice in an Applied Retail Track
Fredrik Lange, Sara Rosengren, Jonas Colliander, et al.
Journal of Marketing Education (2018) Vol. 40, Iss. 1, pp. 6-16
Open Access | Times Cited: 12
Ready, set, go! Deploying the social listening stoplight activity to teach marketing analytics using qualitative techniques
Morgan M. Bryant, Jen Riley, Tiffanie Turner-Henderson, et al.
Journal of Marketing Analytics (2024) Vol. 12, Iss. 2, pp. 169-181
Open Access | Times Cited: 1
The Use of Interest-Inventory Measurements in Marketing Education: Improving MBA Student Team Effectiveness
Russell K. Lemken, Judy A. Siguaw
Journal of Marketing Education (2019) Vol. 43, Iss. 1, pp. 75-90
Closed Access | Times Cited: 10
Performing social media analytics with Brandwatch for Classrooms: a platform review
Mike McGuirk
Journal of Marketing Analytics (2021) Vol. 9, Iss. 4, pp. 363-378
Open Access | Times Cited: 9
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