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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Content is King: How SMEs Create Content for Social Media Marketing Under Limited Resources
Sascha Kraus, Johanna Gast, Moritz Schleich, et al.
Journal of Macromarketing (2019) Vol. 39, Iss. 4, pp. 415-430
Open Access | Times Cited: 46

Showing 1-25 of 46 citing articles:

Visualisation of global research trends and future research directions of digital marketing in small and medium enterprises using bibliometric analysis
Amiri Mdoe Amiri, Bijay Prasad Kushwaha, Raj Kumar Singh
Journal of Small Business and Enterprise Development (2023) Vol. 30, Iss. 3, pp. 621-641
Closed Access | Times Cited: 44
The impact of social media marketing for Indonesian SMEs sustainability: Lesson from Covid-19 pandemic
Tundung Subali Patma, Ludi Wishnu Wardana, Agus Wibowo, et al.
Cogent Business & Management (2021) Vol. 8, Iss. 1
Open Access | Times Cited: 103
Strategic orientations and digital marketing tactics in cross-border e-commerce: Comparing developed and emerging markets
Sjoukje Goldman, H. van Herk, Tibert Verhagen, et al.
International Small Business Journal Researching Entrepreneurship (2020) Vol. 39, Iss. 4, pp. 350-371
Open Access | Times Cited: 93
Editorial: Written by ChatGPT, illustrated by Midjourney: generative AI for content marketing
Risqo M. Wahid, Joel Mero, Paavo Ritala
Asia Pacific Journal of Marketing and Logistics (2023) Vol. 35, Iss. 8, pp. 1813-1822
Open Access | Times Cited: 26
Social media business networks and SME performance: A rural–urban comparative analysis
Pattanapong Tiwasing
Growth and Change (2021) Vol. 52, Iss. 3, pp. 1892-1913
Open Access | Times Cited: 37
EU Policies and Female Entrepreneurship in Greek Rural Areas in Relation to Digital Challenges
Ilias Makris, Sotiris Apostolopoulos, Ανδρέας Μασούρας
Advances in business strategy and competitive advantage book series (2024), pp. 203-222
Closed Access | Times Cited: 5
Just Transition Policies, Power Plant Workers and Green Entrepreneurs in Greece, Cyprus and Bulgaria: Can Education and Retraining Meet the Challenge?
Nikolaos Apostolopoulos, Alexandros Kakouris, Panagiotis Liargovas, et al.
Sustainability (2023) Vol. 15, Iss. 23, pp. 16307-16307
Open Access | Times Cited: 12
Limited engagement of SMEs with social media: A structuration and sensemaking perspective
Andrea Meier, Mike Peters
Information & Management (2023) Vol. 60, Iss. 7, pp. 103853-103853
Open Access | Times Cited: 11
Consumer Behaviour in Growth Hacking: Developing and Validating the Shareability Construct
Karolina Sallaku, Anthi Avloniti, Σόλων Μαγρίζος, et al.
Journal of Business Research (2025) Vol. 189, pp. 115181-115181
Closed Access
Discovering the impact of emerging technologies on SMEs’ digital marketing strategies: a conceptual framework
Claudia Spilotro, Giustina Secundo, Pasquale Del Vecchio
International Marketing Review (2025)
Closed Access
Small retail businesses' social media adoption amid a crisis
Hongjoo Woo, Wi‐Suk Kwon, Amrut Sadachar, et al.
Industrial Management & Data Systems (2024) Vol. 124, Iss. 3, pp. 1299-1325
Closed Access | Times Cited: 3
You recommend, I trust: the interactive self-presentation strategies for social media influencers to build authenticity perception in short video scenes
Nan Zhang, Chenhan Ruan, Xiwen Wang
Information Systems Frontiers (2024)
Closed Access | Times Cited: 3
Negative performance feedback and firm cooperation: How multiple upward social comparisons affect firm cooperative R&D
David Diwei Lv, Hang Zhu, Weihong Chen, et al.
Journal of Business Research (2020) Vol. 132, pp. 872-883
Closed Access | Times Cited: 20
The interplay between digital social capital and family-owned SME performance: a study of social media business networks
Pattanapong Tiwasing, Yoo Ri Kim, Sukanlaya Sawang
Journal of Family Business Management (2022) Vol. 13, Iss. 4, pp. 1026-1048
Open Access | Times Cited: 11
A Systematic Literature Review on Social Media Marketing in Small and Medium Enterprises
Grishma Kanth, R. Siva Rama Prasad
SEDME (Small Enterprises Development Management & Extension Journal) A worldwide window on MSME Studies (2022) Vol. 50, Iss. 1, pp. 80-95
Closed Access | Times Cited: 10
Relational Capabilities into Small- and Middle-Sized Firms: a Mind-Blowing Strategic Asset
Angélica Pigola, Priscila Rezende da Costa
Journal of the Knowledge Economy (2023) Vol. 15, Iss. 2, pp. 6201-6225
Closed Access | Times Cited: 5
Social Media Marketing and Its Influence on the Performance of Micro, Small, and Medium-Sized Tourism Enterprises: Mediation of Innovation Capabilities
Aijaz Ahmad Khaki, Tawseeq Ali Khan
Journal of Global Marketing (2023) Vol. 37, Iss. 1, pp. 1-23
Closed Access | Times Cited: 4
Innovation Diffusion: The Influence of Social Media Affordances on Complexity Reduction for Decision Making
Shahrina Md Nordin, Ammar Redza Ahmad Rizal, Izzal Asnira Zolkepli
Frontiers in Psychology (2021) Vol. 12
Open Access | Times Cited: 10
The Impact of Social Media Marketing for MSMEs Sustainability in Covid-19 Period
I Gusti Agung Ayu Mas Suariedewi, I Wayan Chandra Adyatma, I Gusti Ayu Athina Wulandari
Journal of Business Management Review (2022) Vol. 3, Iss. 9, pp. 641-655
Open Access | Times Cited: 7
Understanding the influencing factors on firms’ social media marketing strategies development: a cross-country investigation
Fangfang Li, Susana Costa e Silva, Jorma Larimo
International Marketing Review (2024)
Closed Access | Times Cited: 1
Tracking and Measuring Social Media Activity: Key Metrics for SME Strategic Success -A Systematic Review
Mohloding Mothapo, Bonginkosi Thango, Matshaka Lerato
(2024)
Closed Access | Times Cited: 1
Impact of Communication Technologies on Small Business Success
Jennifer Johnson Jorgensen, Virginia Solis Zuiker, Linda Manikowske, et al.
Journal of Small Business Strategy (2022) Vol. 32, Iss. 3
Open Access | Times Cited: 6
CSR, marketing capabilities and human resource development: the endogenous role of network capabilities
Tu Van Binh, Linh Duong, Ngo Giang Thy, et al.
European journal of training and development (2022) Vol. 47, Iss. 7/8, pp. 695-710
Closed Access | Times Cited: 5
Learning Social Media Content Optimization: How Can SMEs Draw the Users' Attention on Official WeChat Accounts?
Zeng Xueyun, Xuening Xu, Yenchun Jim Wu
Frontiers in Psychology (2022) Vol. 12
Open Access | Times Cited: 4
Social Media Marketing for Small and Medium Enterprise Performance in Uganda: A Structural Equation Model
Cliff R. Kikawa, Charity Kiconco, Moses Agaba, et al.
Sustainability (2022) Vol. 14, Iss. 21, pp. 14391-14391
Open Access | Times Cited: 4
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