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OpenAlex Citation Counts

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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Sarcastic or Assertive: How Should Brands Reply to Consumers’ Uncivil Comments on Social Media in the Context of Brand Activism?
Juliana Moreira Batista, Lucia Salmonson Guimarães Barros, Fabricia V. Peixoto, et al.
Journal of Interactive Marketing (2022) Vol. 57, Iss. 1, pp. 141-158
Closed Access | Times Cited: 29

Showing 1-25 of 29 citing articles:

Brand activism as a marketing strategy: an integrative framework and research agenda
Pedro Chapaval Pimentel, Mariana Bassi Suter, Simone Regina Didonet
Journal of Brand Management (2023) Vol. 31, Iss. 2, pp. 212-234
Closed Access | Times Cited: 19
Act as you preach! Authentic brand purpose versus “woke washing’s” impact on brand credibility: The moderating role of cause involvement and consumer skepticism
Nadine Walter, Ulrich Föhl, Frauke Sander, et al.
Journal of Business Research (2024) Vol. 184, pp. 114868-114868
Open Access | Times Cited: 6
Branded activism: Navigating the tension between culture and market in social media
Rossella Chiara Gambetti, Silvia Biraghi
Futures (2022) Vol. 145, pp. 103080-103080
Closed Access | Times Cited: 19
From Crisis to Advocacy: Tracing the Emergence and Evolution of the LGBTQIA+ Consumer Market
Matteo Montecchi, Maria Rita Micheli, Mario Campaña, et al.
Journal of Public Policy & Marketing (2023) Vol. 43, Iss. 1, pp. 10-30
Open Access | Times Cited: 10
Racialized environmental injustice and green advertising: how color-conscious and colorblind strategies influence majority and minority consumers’ green cognitions
Minjie Li
International Journal of Advertising (2025), pp. 1-34
Closed Access
The effects of roasting versus toasting brand-to-brand dialogues on consumer perceptions
Anh Dang, Ashok Bhattarai, José Luis Saavedra Torres
European Journal of Marketing (2025)
Closed Access
Generation Z consumers’ perspective: how and why should (not) brands engage in activism?
Antonella Cammarota, Generoso Branca
Italian Journal of Marketing (2025)
Closed Access
Can Brand Activism Benefit Luxury Brands?
Dina Khalifa, Victoria‐Sophie Osburg
Psychology and Marketing (2025)
Closed Access
Communication accommodation for de-escalating consumer tensions in online brand communities
Denitsa Dineva, Kate L. Daunt, Todd J. Bacile
Journal of Business Research (2025) Vol. 192, pp. 115281-115281
Open Access
Fueling or Suppressing Brand Activism Backlash: How Message Type Differentially Influences Perceived Hypocrisy and Consumer Attitudes
Tyler Milfeld, Courtney B. Peters, Jennifer H. Tatara
Journal of Advertising Research (2025), pp. 1-21
Closed Access
Leveraging Political Ideology and Brand Type: Assessing Consumer Engagement with DEI Initiatives on Social Media with Deep Learning
Lingshu Hu, Weilu Zhang, Detelina Marinova
Journal of Interactive Advertising (2025), pp. 1-20
Closed Access
Digital Brand Activism and Collective Action: Mapping Challenges and Strategies
K. Praveen Kumar, Amanda Spry, Bernardo Figueiredo, et al.
Journal of Interactive Advertising (2025), pp. 1-17
Open Access
Brand activism in the era of permacrisis: systematic literature review and future research agenda
Tatiana Anisimova, Zoe Lee, Manoella Antonieta Ramos da Silva
Journal of Marketing Management (2025), pp. 1-35
Open Access
EXPRESS: Schadenfreude and Sympathy: Observer Reactions to Malicious Joy During Social Media Service Recovery
Todd J. Bacile, A. Banu Elmadağ, Mehmet Okan, et al.
Journal of Interactive Marketing (2024)
Closed Access | Times Cited: 3
When Social Media Gets Political: How Message–Platform Match Affects Consumer Responses to Brand Activism Advertising
Xuan Zhou, Chen Lou, Xun Huang
Journal of Advertising (2024), pp. 1-17
Closed Access | Times Cited: 3
Let's Laugh About It! Using Humor to Address Complainers’ Online Incivility
Mathieu Béal, Yany Grégoire, François A. Carrillat
Journal of Interactive Marketing (2022) Vol. 58, Iss. 1, pp. 34-51
Open Access | Times Cited: 13
Does Posting About Diversity and Inclusion (D&I) Improve Engagement in Social Media? Antecedents and Impact of D&I Communication Decisions
Nick J.F. Bombaij, Sadaf Mokarram‐Dorri
Journal of Interactive Marketing (2024) Vol. 59, Iss. 4, pp. 347-366
Closed Access | Times Cited: 2
Power from words: The influence of brand activism message framing on consumer purchase intention
Shengcheng Xie, Haiying Wei, Siyun Chen
Psychology and Marketing (2024) Vol. 41, Iss. 11, pp. 2625-2644
Closed Access | Times Cited: 2
EXPRESS: Humor in Online Brand-to-brand Dialogues: Unveiling the Difference between Top Dog and Underdog Brands
Mathieu Béal, Charlotte Lécuyer, Ivan A. Guitart
Journal of Interactive Marketing (2024)
Open Access | Times Cited: 2
How persuasive is woke brand communication on social media? Evidence from a consumer engagement analysis on Facebook
Federico Mangiò, Giuseppe Pedeliento, Daniela Andreini, et al.
Journal of Brand Management (2023) Vol. 31, Iss. 4, pp. 345-381
Closed Access | Times Cited: 4
The Role of Perceived Quality and Customer Self-Incongruence on Customer-Brand Disidentification
José Luis Saavedra Torres, Ashok Bhattarai, Monika Rawal, et al.
Cuadernos de Gestión (2023) Vol. 23, Iss. 2, pp. 37-50
Open Access | Times Cited: 3
An Unexpected Journey
Bikramjit Rishi, Anushka Anand, Tejasvi Sharma
Advances in business strategy and competitive advantage book series (2022), pp. 1-20
Closed Access | Times Cited: 5
Exploring the relationship between social media use and anti-luxury behavior: implications for interactive marketing strategies
Hoang Tran Phuoc Mai Le, Jungkun Park, Trang Thi Uyen Nguyen, et al.
Journal of Research in Interactive Marketing (2023) Vol. 18, Iss. 4, pp. 549-569
Closed Access | Times Cited: 1
A literature review of brand bravery, brand activism, and sustainable branding as contemporary branding strategies: The Social Marketing new era
Ahmed Abdelkader
المجلة العلمية للدراسات والبحوث المالية والتجارية (2023) Vol. 5, Iss. 1, pp. 509-550
Open Access | Times Cited: 1
Brands Taking a Public Stand: A Keyword Analysis of Brand Activism
Baris Batuhan Geçit, B. Handan Özdemir, Elif Akagün Ergin
Market-Tržište (2024) Vol. 36, Iss. 1, pp. 7-24
Open Access
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