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OpenAlex is a bibliographic catalogue of scientific papers, authors and institutions accessible in open access mode, named after the Library of Alexandria. It's citation coverage is excellent and I hope you will find utility in this listing of citing articles!

If you click the article title, you'll navigate to the article, as listed in CrossRef. If you click the Open Access links, you'll navigate to the "best Open Access location". Clicking the citation count will open this listing for that article. Lastly at the bottom of the page, you'll find basic pagination options.

Requested Article:

Attention to Banner Ads and Their Effectiveness: An Eye-Tracking Approach
Joo-Won Lee, Jae‐Hyeon Ahn
International Journal of Electronic Commerce (2012) Vol. 17, Iss. 1, pp. 119-137
Closed Access | Times Cited: 202

Showing 1-25 of 202 citing articles:

Hormone Measurements in the Research Field of Interruption Science: Review of Applied Methods
Fabian J. Stangl, René Riedl‬
Lecture notes in information systems and organisation (2025), pp. 95-114
Closed Access | Times Cited: 2
Autonomic Nervous System Activity Measurements in the Research Field of Interruption Science: Insights into Applied Methods
Fabian J. Stangl, René Riedl‬
Lecture notes in information systems and organisation (2025), pp. 47-69
Closed Access | Times Cited: 2
Brain Imaging Methods in the Research Field of Interruption Science: An Analysis of Applied Methods
Fabian J. Stangl, René Riedl‬
Lecture notes in information systems and organisation (2025), pp. 71-93
Closed Access | Times Cited: 2
Eye Tracking in Neuromarketing: A Research Agenda for Marketing Studies
Renê de Oliveira Joaquim dos Santos, Jorge Henrique Caldeira de Oliveira, Jessica Bonaretto Rocha, et al.
International Journal of Psychological Studies (2015) Vol. 7, Iss. 1
Open Access | Times Cited: 119
Investigation of the use of eye tracking to examine tourism advertising effectiveness
Noel Scott, Christine Green, Sheranne Fairley
Current Issues in Tourism (2015) Vol. 19, Iss. 7, pp. 634-642
Open Access | Times Cited: 114
Consumer Neuroscience-Based Metrics Predict Recall, Liking and Viewing Rates in Online Advertising
Jaime Guixeres, José Enrique Bigné Alcañiz, José Manuel Ausín Azofra, et al.
Frontiers in Psychology (2017) Vol. 8
Open Access | Times Cited: 106
Using an Eye-Tracking Approach to Explore Gender Differences in Visual Attention and Shopping Attitudes in an Online Shopping Environment
Yoon Min Hwang, Kun Chang Lee
International Journal of Human-Computer Interaction (2017) Vol. 34, Iss. 1, pp. 15-24
Closed Access | Times Cited: 91
A Decade of NeuroIS Research
René Riedl‬, Thomas Fischer, Pierre‐Majorique Léger, et al.
ACM SIGMIS Database the DATABASE for Advances in Information Systems (2020) Vol. 51, Iss. 3, pp. 13-54
Closed Access | Times Cited: 74
Effects of social popularity and time scarcity on online consumer behaviour regarding smart healthcare products: An eye-tracking approach
Jian Mou, Dong‐Hee Shin
Computers in Human Behavior (2017) Vol. 78, pp. 74-89
Closed Access | Times Cited: 85
Seller reputation or product presentation? An empirical investigation from cue utilization perspective
Qiuzhen Wang, Xiling Cui, Liqiang Huang, et al.
International Journal of Information Management (2016) Vol. 36, Iss. 3, pp. 271-283
Closed Access | Times Cited: 84
Precision is in the Eye of the Beholder: Application of Eye Fixation-Related Potentials to Information Systems Research
Pierre‐Majorique Léger, Sylvain Sénécal, François Courtemanche, et al.
Journal of the Association for Information Systems (2014) Vol. 15, Iss. 10, pp. 651-678
Open Access | Times Cited: 78
Visual attention, buying impulsiveness, and consumer behavior
Hayk Khachatryan, Alicia Rihn, Bridget K. Behe, et al.
Marketing Letters (2018) Vol. 29, Iss. 1, pp. 23-35
Closed Access | Times Cited: 64
How to Engage Consumers through Effective Social Media Use—Guidelines for Consumer Goods Companies from an Emerging Market
Gökhan Aydın, Nimet Uray, Gökhan Silahtaroğlu
Journal of theoretical and applied electronic commerce research (2021) Vol. 16, Iss. 4, pp. 768-790
Open Access | Times Cited: 50
Food and drink marketing on social media and dietary intake in Australian adolescents: Findings from a cross-sectional survey
Claudia Gascoyne, Maree Scully, Melanie Wakefield, et al.
Appetite (2021) Vol. 166, pp. 105431-105431
Closed Access | Times Cited: 42
Neurophysiological Measurements in the Research Field of Interruption Science: Insights into Applied Methods for Different Interruption Types Based on an Umbrella Review
Fabian J. Stangl, René Riedl‬
Lecture notes in information systems and organisation (2024), pp. 123-152
Closed Access | Times Cited: 8
The Impact of Color and Animation on Sports Viewers’ Attention to Televised Sponsorship Signage
Christoph Breuer, Christopher Rumpf
Journal of Sport Management (2014) Vol. 29, Iss. 2, pp. 170-183
Closed Access | Times Cited: 59
The effect of repetition in Internet banner ads and the moderating role of animation
Joo-Won Lee, Jae‐Hyeon Ahn, Byungho Park
Computers in Human Behavior (2015) Vol. 46, pp. 202-209
Closed Access | Times Cited: 56
Attention Adjustment, Renewal, and Equilibrium Seeking in Online Search: An Eye-Tracking Approach
Jae‐Hyeon Ahn, Yoon-Soo Bae, Jaehyeon Ju, et al.
Journal of Management Information Systems (2018) Vol. 35, Iss. 4, pp. 1218-1250
Closed Access | Times Cited: 52
An eye-tracking study of attention to brand-identifying content and recall of taboo advertising
Susan D. Myers, George D. Deitz, Bruce A. Huhmann, et al.
Journal of Business Research (2019) Vol. 111, pp. 176-186
Closed Access | Times Cited: 44
Evaluating Communication Effectiveness Through Eye Tracking: Benefits, State of the Art, and Unresolved Questions
Luis‐Alberto Casado‐Aranda, Juan Sánchez‐Fernández, José-Ángel Ibáñez-Zapata
International Journal of Business Communication (2020) Vol. 60, Iss. 1, pp. 24-61
Closed Access | Times Cited: 43
“Intangible cultural heritage” label in destination marketing toolkits: Does it work and how?
Qihang Qiu, Yifan Zuo
Journal of Hospitality and Tourism Management (2023) Vol. 56, pp. 272-283
Closed Access | Times Cited: 16
The Effects of Type and Form of Collaborative Robots in Manufacturing on Trustworthiness, Risk Perceived, and Acceptance
Li Liu, Zishuai Zou, Runyu L. Greene
International Journal of Human-Computer Interaction (2023) Vol. 40, Iss. 10, pp. 2697-2710
Closed Access | Times Cited: 14
Electronic commerce and online consumer behavior research
Yujong Hwang, Jaeseok Jeong
Information Development (2014) Vol. 32, Iss. 3, pp. 377-388
Closed Access | Times Cited: 46
Distraction effects of contextual advertising on online news processing: an eye-tracking study
Bartosz W. Wojdynski, Hyejin Bang
Behaviour and Information Technology (2016) Vol. 35, Iss. 8, pp. 654-664
Closed Access | Times Cited: 46
Using Eye Tracking to Assess the Impact of Advertising Appeals on Donor Behavior
Charlene Pleger Bebko, Lisa M. Sciulli, Parimal Bhagat
Journal of Nonprofit & Public Sector Marketing (2014) Vol. 26, Iss. 4, pp. 354-371
Closed Access | Times Cited: 43
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